Where the GamesCome Alive
Snowman Multimedia Sports Network is a broadcast first sports network delivering professional, analysis driven play by play with old school presentation and modern accessibility.
The Network
A professional independent voice for the games.
SMSN combines the discipline of traditional radio and television sports broadcasting with the reach of digital media. Our work is built for fans who value preparation, context, storytelling and a call that respects the action.
Founded and led by veteran broadcaster Brian Snow, the network produces live game coverage, pregame and postgame programming, sports talk, interviews and original analysis across the Snowman Multimedia ecosystem.
Coverage
The games. The stories. The atmosphere.
SMSN pursues responsible access wherever there is a game worth calling and a fan base worth serving.
Baseball
Full game calls, pitching plans, defensive alignment, scoring context, pregame preparation and postgame reaction.
Football
Professional and college coverage built around personnel, matchups, field position, coaching decisions and the rhythm of the game.
Basketball
Live coverage and analysis focused on pace, execution, rotations, defensive adjustments and the moments that decide the result.
Hockey And More
Fast, clear and descriptive coverage across hockey, spring football, special events and championship competition.
The Broadcast Day
One complete production.
Starting Soon
A clean opening presentation establishes the event, network and broadcast identity.
Pregame
Matchup context, lineups, starting personnel, keys, notes and the stories surrounding the event.
Game Booth
Professional play by play supported by preparation, fairness, storytelling and disciplined presentation.
Intermission
Halftime or inning analysis that explains what happened and what must change next.
Postgame
Final totals, decisive moments, player recognition, perspective and the complete closing story.
Original Programming
More than the final score.
Snowman in the Morning
The hottest of hot takes. The coldest of cold hard facts. Honest sports conversation led by Brian Snow and the Snowman Multimedia team.
The Brian Snow Show
Thoughtful interviews and personal stories that give athletes, broadcasters, coaches and creators room to speak in their own words.
SMSN Game of the Week
A complete broadcast presentation designed to bring fans close to the action from the opening setup through the final outcue.
Media Relations And Credentials
Professional access. Responsible coverage.
SMSN requests credentials solely for legitimate editorial, reporting and broadcast purposes. Access is used to improve the accuracy, context and quality of our independent sports coverage.
- Credential requests are submitted for identified working personnel only.
- All venue, league, team and school policies are respected.
- Coverage is prepared in advance and supported by a complete broadcast plan.
- Editorial independence and professional conduct remain nonnegotiable.
- Broadcasts clearly identify SMSN as an independent digital sports network.
Network Leadership And Production
The people behind the presentation.
Brian Snow
Owner, Chief Executive Officer and Lead Broadcaster
Jodi Kay Snow
Chief Operating Officer, Chief Financial Officer and Coordinating Producer
Shane Lake
Studio Producer and On Air Contributor
Victor Locke
Engineer and On Air Contributor
Alison Moran
On Air Contributor and Token Female
Jay Spivey
College Sports Contributor
Chris Dietz
On Air Contributor and Totally Dietz
Genevive Yoso
On Air Contributor and The Arcade
Advertise With SMSN
Put your brand inside the broadcast.
Partner campaigns begin at $99 per month and can grow from website placement to live reads, segment sponsorship and complete presenting partnerships across the Snowman Multimedia ecosystem.


