One Company. One Home. Many Voices.
Media with heart.Stories with purpose. Sports with passion.
Snowman Multimedia is an independent media company delivering live sports coverage, original programming, sports talk, radio, video, books, and written storytelling. Everything we create is built around preparation, personality, honesty, and a genuine connection with the audience.
Who We Are
Built from experience. Rebuilt with intention.
Snowman Multimedia began with one broadcaster, one microphone, and an unwavering belief that sports and stories should be delivered with heart. Founder Brian Snow built his career through play by play, sports talk, production, interviews, and the old school discipline of preparing before the microphone ever turns on.
The company has endured seasons that could have ended the story. In 2018, Brian lost the work he had built while experiencing homelessness. Years later came blood clots, pancreatic cancer, major surgery, rehabilitation, and a long fight to return to the booth.
Snowman Multimedia is here because the story did not end. Today, the company is being rebuilt beneath one roof, with one website, one organized system, and room for every division, program, broadcast, book, contributor, advertiser, and future opportunity.
Our Leadership
The company behind the couple. The couple behind the company.
Snowman Multimedia is led by two people whose partnership reaches far beyond job titles. Brian brings the creative vision, broadcast experience, voice, and programming direction. Jodi brings operational leadership, financial stewardship, coordination, accountability, and the determination that helped keep both Brian and the company alive.
Brian Snow
Founder, Chief Executive Officer, Broadcaster, Host, Author, and Creative Director
Jodi Snow
Chief Operating Officer, Chief Financial Officer, and Coordinating Producer
Snowman Multimedia is not simply what they operate together. It is part of what they survived together.
The Journey
A career, a collapse, a comeback, and a new chapter.
The First Opportunity
Brian Snow received his first broadcasting opportunity at Chicago State University's WCSU radio station, beginning a career built through persistence, preparation, and love for the microphone.
Everything Changed
During a period of homelessness, the previous web operation and years of work were lost. The experience became the reason Snowman Multimedia would eventually choose one durable digital home.
The Fight for Life
Brian underwent major pancreatic cancer surgery on April 4. The recovery required relearning, rebuilding, and believing that the microphone could still be part of his future.
Still Here
Snowman Multimedia is returning with live sports, original programming, radio, books, interviews, and one organized platform built to grow without sacrificing health or purpose.
The Snowman Multimedia Ecosystem
One company. Multiple ways to connect.
Every division has its own identity and purpose, but all of them live under one company and one audience destination.
SMSN
Independent, radio style sports coverage featuring live play by play, pregame and postgame shows, recaps, original sports programming, and coverage built around preparation and storytelling.
Explore SMSN
Original Shows
Snowman in the Morning, The Brian Snow Show, Mic 2 Mic, and other original productions bring honest conversation, memorable personalities, and stories that go beyond the scoreboard.
Explore the ShowsRadio Network
A growing collection of Snowman Multimedia digital radio stations carrying original programming, sports coverage, special presentations, and the voices of the network.
Explore RadioBooks and Audiobooks
Stories of love, survival, faith, broadcasting, depression, recovery, and the journey back to life and the booth, written and ultimately voiced by Brian Snow.
Explore the BooksWritten Coverage
Game recaps, company announcements, opinion, interviews, features, and original stories give the website a living editorial voice between broadcasts.
Read the LatestAdvertising and Sponsorship
Businesses can support individual programs, live broadcasts, original segments, website content, radio presentations, or larger campaigns across the company.
Partner With UsI prepare. I double prepare. I organize. I rest. I arrive. I set up. I call the game the way it is supposed to be called.
The Snowman Standard
Preparation before performance.
Our work is rooted in the discipline of broadcasting. The audience should hear the preparation, feel the emotion, understand the story, and trust that the voice behind the microphone respects the game and the people listening.
Every broadcast and production begins before air time.
Original voices without manufactured arguments or empty noise.
Health, family, empathy, and people remain bigger than production.
We honor the broadcasters and storytellers who taught us how it should sound.
The Brian Snow Book Collection
The stories behind the voice.
Six connected books explore the love, survival, faith, pain, humor, broadcasting, and reinvention behind Snowman Multimedia. The collection begins with In the Nick of Time and concludes with the capstone project, Diary of a MAD Snowman.
Build With Snowman Multimedia
The next chapter is already in motion.
Watch the shows. Follow the broadcasts. Read the stories. Explore the books. Invite Brian to speak or appear. Bring your business into the conversation. There is room in this growing ecosystem for audiences, guests, teams, schools, advertisers, publishers, and partners who believe in independent media with heart.
