Independent Sports Broadcasting

Where the GamesCome Alive

Snowman Multimedia Sports Network is a broadcast first sports network delivering professional, analysis driven play by play with old school presentation and modern accessibility.

For Fans, By Fans. All Heart, All Action.
29 PlusYears Behind the Microphone
One GamePer Day Maximum
Full ShowPregame Through Postgame
Broadcast FirstPreparation Before Presentation

The Network

A professional independent voice for the games.

SMSN combines the discipline of traditional radio and television sports broadcasting with the reach of digital media. Our work is built for fans who value preparation, context, storytelling and a call that respects the action.

Founded and led by veteran broadcaster Brian Snow, the network produces live game coverage, pregame and postgame programming, sports talk, interviews and original analysis across the Snowman Multimedia ecosystem.

Coverage

The games. The stories. The atmosphere.

SMSN pursues responsible access wherever there is a game worth calling and a fan base worth serving.

Baseball

Full game calls, pitching plans, defensive alignment, scoring context, pregame preparation and postgame reaction.

Football

Professional and college coverage built around personnel, matchups, field position, coaching decisions and the rhythm of the game.

Basketball

Live coverage and analysis focused on pace, execution, rotations, defensive adjustments and the moments that decide the result.

Hockey And More

Fast, clear and descriptive coverage across hockey, spring football, special events and championship competition.

The Broadcast Day

One complete production.

01

Starting Soon

A clean opening presentation establishes the event, network and broadcast identity.

02

Pregame

Matchup context, lineups, starting personnel, keys, notes and the stories surrounding the event.

03

Game Booth

Professional play by play supported by preparation, fairness, storytelling and disciplined presentation.

04

Intermission

Halftime or inning analysis that explains what happened and what must change next.

05

Postgame

Final totals, decisive moments, player recognition, perspective and the complete closing story.

Original Programming

More than the final score.

Weekday Sports Talk

Snowman in the Morning

The hottest of hot takes. The coldest of cold hard facts. Honest sports conversation led by Brian Snow and the Snowman Multimedia team.

Long Form Conversation

The Brian Snow Show

Thoughtful interviews and personal stories that give athletes, broadcasters, coaches and creators room to speak in their own words.

Live Event Coverage

SMSN Game of the Week

A complete broadcast presentation designed to bring fans close to the action from the opening setup through the final outcue.

Media Relations And Credentials

Professional access. Responsible coverage.

SMSN requests credentials solely for legitimate editorial, reporting and broadcast purposes. Access is used to improve the accuracy, context and quality of our independent sports coverage.

  • Credential requests are submitted for identified working personnel only.
  • All venue, league, team and school policies are respected.
  • Coverage is prepared in advance and supported by a complete broadcast plan.
  • Editorial independence and professional conduct remain nonnegotiable.
  • Broadcasts clearly identify SMSN as an independent digital sports network.
Contact SMSN

Network Leadership And Production

The people behind the presentation.

BS

Brian Snow

Owner, Chief Executive Officer and Lead Broadcaster

JS

Jodi Kay Snow

Chief Operating Officer, Chief Financial Officer and Coordinating Producer

SL

Shane Lake

Studio Producer and On Air Contributor

VL

Victor Locke

Engineer and On Air Contributor

AM

Alison Moran

On Air Contributor and Token Female

JS

Jay Spivey

College Sports Contributor

CD

Chris Dietz

On Air Contributor and Totally Dietz

GY

Genevive Yoso

On Air Contributor and The Arcade

Advertise With SMSN

Put your brand inside the broadcast.

Partner campaigns begin at $99 per month and can grow from website placement to live reads, segment sponsorship and complete presenting partnerships across the Snowman Multimedia ecosystem.

Community Partner
Supporting Partner
Segment Partner
Presenting Partner
Custom Event Campaign